A Look Back & The Year Ahead
Even through the challenges we all faced, 2021 was a momentous year of growth for Appointed. As we reflect on achievements and highlights of the past year, we want to take a moment to say thank you—to our customers, retailers, and local community that have supported us through it all.
A Few Highlights….
A New Website
The brand new appointed.co was a true labor of love and a team-wide effort. We’re so proud to offer an improved online shopping experience for our customers that better highlights our ever-expanding line of products.
This past year’s growth made transparent the need for more space—from production, to inventory, to co-working space. We took the leap (and knocked down a wall) to occupy the space next door to our Ivy City Studio, expanding to nearly 10,000 square feet. All this extra room allowed us to improve our production capabilities and get even more organized—think new machinery, more efficient manufacturing, and more.
Creating an in-person experience of our brand was a personal dream of mine, and we were thrilled to open the Appointed District Shop last Fall. We are so grateful for the response and warm welcome, and it has been a joy to invite customers into our space.
A New Product Line
In December we launched the first of many desktop tools—our limited edition cold-rolled steel Toolkits are just a preview of what is to come in 2022. We’re so happy with the glowing reviews, and look forward to making your desktops a little more stylish (and a lot more organized!) in 2022.
What's To Come
If you’ve been along for the ride in 2021, we can’t wait for you to see what we have in store for 2022. There is nothing quite like the fresh start and sense of possibility that comes with a new year, as opportunities for new goals, unconventional ideas, and long-anticipated plans finally come to life. There’s a lot already in the works—and we can’t wait to share.
The first product we launched, our Signature Notebook, has remained almost the same nearly 7 years and hundreds of thousands of notebooks later. I am so proud of this product, and how it symbolizes the best of Appointed—that a well-made, beautiful tool can have a profound impact on your productivity and creativity. In the coming months, we’re offering more buying options for this essential product—plus a new signature color later this year.
On behalf of our entire team, thank you for your ongoing support of Appointed. We are so grateful to create products that play even a small role in your everyday life. Here’s to inspiring beautiful work in the year to come.
Suann Song, Founder + CEO
Curious about how your favorite planner is made? You’re in luck. We sat down with Jaime, our Sr. Manager of Production, to chat about creating the Year Task Planner (YTP) from start to finish. Read on for a first-hand look at what it takes to bring our top-selling planner from our studio to your doorstep.
An inside look at the making of Appointed for Anthropologie as told by Sarah, Assistant Manager, Product Planning—from ideation, to materials and sourcing, to manufacturing a finished collaboration. Read on to gain a little insight about what went into creating the first limited-edition collaboration between Appointed and Anthropologie.
Take a stroll through Appointed HQ, and you’ll see one tool on every desk—one of our best-selling planners. We put our own planners to good use for project planning, meeting schedules, and more. Today we’re sharing planner picks from the Appointed team and suggestions for making the most of it.
As a thank you to those doing the necessary work of educating the next generation, we asked our team to reflect on the teachers that have touched their lives, ignited their curiosity, and passed on lessons they carry with them to this day.
We’ve prioritized more sustainable materials and production practices since the beginning, and have taken strides to extend that care further to our packaging and more. Today we’re walking through what separates the Appointed Notebook from the rest and how to care for and repair your products to extend their life.
Wherever your workspace may be—a desk in your bedroom, a traditional office, or a temporary space at a coffee shop—your work area and the tools you surround yourself with have an outsized impact on your creativity, productivity, and more. We believe a thoughtful set-up and the right tools can not only optimize your time, but also improve your overall well-being.
Whether you're planning a trip to the area, or you're a local looking for new recommendations for a weekend exploring your own backyard, we've surveyed the Appointed team for their favorite things to do in D.C. right now. Read on for Appointed-approved tips for your next perfect weekend.
Seven years ago today, I launched the Appointed Kickstarter Campaign. I distinctly remember how I felt that day—nerves about the uncertainty, excitement for what was to come, and confidence in what I had to offer. The idea for Appointed and the kind of products I wanted to create had been brewing in my mind for years leading up to that day, and the months previous were spent designing, planning, and dreaming.
We sat down with our Product Designer, Alex, to talk all things Toolkits—from design inspiration, to materials and prototyping, to manufacturing a finished product. Read on to learn more about what goes into creating an American-made toolbox from start to finish.
Local to the area and looking for some festive fun this December? We've put together a few hands-on events that highlight local makers and artisans. Better yet, each experience comes with a handmade item (made by you!) that you'll be able to take home.
The last two years have demonstrated the resiliency and heart of small businesses—through a major shift in the way we shop and the way we work. What better time than now to prioritize shopping small for the holidays? Today we're highlighting a few of our favorite Washington-area shops for all of your holiday gifting needs.